What is your ‘brand’?

Personal Branding is a relatively new term, but the practice is as old as time itself.   In its simplest terms, it is the condensed representation of your personhood; character, interests, values, image. In short, it is your reputation (online and offline).  And now a days, carrying forward a unified brand from one social media platform to…

Personal Branding – A New Approach

As the saying goes, if you love what you’re doing – it’s not work! I’ve been selling technical services (primarily quality or engineering based) for many years, and most days I love it.  Why?  Because I get to fix problems for my employer and clients!  I work hard at what I do – and I’m well-respected for it.  But as one might expect, over…